Bakety Bake - Middleton, ID
“ Working with the SBDC has helped me find direction and solutions in my quickly growing and changing business.”
Kourney started Bakety Bake in 2018, just after having her 4th baby as a way to earn extra income and to be creative. It began as a home-based bakery, where she sold custom decorated sugar cookies. In baking and decorating thousands of sugar cookies, she found the market was really lacking a meringue powder for making royal icing that was easy to use and didn’t taste like cardboard After months of experimenting in her home kitchen, she developed a recipe for meringue powder that quickly became a staple in her cookie business. She started selling her meringue powder to local bakers, and then connected with a cookie-based Facebook group where her sales suddenly and dramatically increased literally overnight. She quickly outgrew her home kitchen and had to find solutions to make larger quantities faster. Sales grew from $2000 to $100,000 within a year.
From the Owner: “The emotional ups and downs of owning a business is not at all what I had expected. I started my business to make some fun, extra income, but it is also changing me as a person. I am stronger and more capable than ever before. One thing that really drives me to do what I do is getting feedback from customers that my product has made their own businesses easier, more successful and profitable. I also hope my kids see what growth we’ve created and be inspired to develop their own businesses someday.”
Upcoming goals and plans:
- Add a copacker and fulfillment services.
- Open up wholesale sales to boutique cooking stores and hobby stores.
- Export.
- Build viable systems into her business.
- Involve her children in the business.
- Grow her sales/ revenue.
Get the downloadable success story pdf here
Southwest Idaho SBDC Success Story – 2022, ID
Middleton, ID