Success Story - One World Cafe

Cityscape view of downtown Boise Idaho

One World Cafe

Moscow, Idaho

OWC is an independent, locally owned coffee shop, established in 2005. Here you will find welcoming and comfortable indoor and outdoor spaces to socialize, work, create and connect in the heart of downtown Moscow, Idaho


“We are thankful [to the SBDC] for offering insights on what other local small businesses are doing, and for shining light on opportunities we may not have known about.”



Brandy and Sara had dreamed of opening a local coffee shop in Moscow, Idaho, one that had a community feel to it. A space with live music, where a mix of locals and visitors to Moscow could relax, enjoy quality drinks and food, work, socialize, study, and play games. That dream first took shape in 2005 as One World Cafe.

And their formula worked.  They recently expanded their footprint to include a “Pubside” restaurant that serves wine, beer and cider on tap, soups, sandwiches and weekend brunch. The One World staff went from 14 to 25 with new kitchen staff and front of the house positions created. Year over year, sales climbed 30% by September of 2022. Additional customer segments come from catering private on and off-site events as well as delivery service.

One World Café is as unique as the town of Moscow where it resides. Located a few blocks from the University of Idaho campus, the place is a welcome melting pot for students, academics, staff, and “townies” of varied backgrounds and ages. Their loyal customers point out the quality of food and drinks and the relaxed, personal service. One World has become the default gathering space for so many living and visiting the Moscow community.

The business has brought many rewards for Sara and Brandy, and not just the financial variety. They point out that “This business is community, it’s our friends and has become something that feels like family. We are making something we love with the people we love, in the place we love.”

Some words of wisdom they pass forward to other small business entrepreneurs: be flexible – because life is in motion, and there is a constant need to evolve. And evolve as a team, moving together.

Learn More about One World Café here

Get the downloadable success story pdf here

North Central Idaho SBDC Success Story – 2022

Moscow, ID

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